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Information Notice – www.polestar.com
Polestar Performance AB (a Swedish legal entity with corporate registration number 556653-3096) is the Controller in relation to Processing of your Personal Data for research and development of new and current car models, and also for certain global services offered to customers. Furthermore, Polestar Performance AB is Controller for any Processing of Personal Data in relation to the monitoring of the quality of the cars and any potential safety recalls as well as to meet regulatory requirements.
Each national sales company within Polestar is generally responsible for marketing, sales and customer relations as well as market specific services in its market. The national sales company is Controller for the Processing of Personal Data for these purposes. In markets without a national sales company, an importer usually has the same responsibility as a national sales company. Therefore, the importer is the Controller in these instances.
Purpose and legal basis for processing
When you visit our website(s) we collect and process your IP number and information on your browsing on our website. The purpose of our processing is to identify you as return visitor to our website, to analyze the behavior of the visitors to our website to enhance our communication and structure of our website(s) and to build a profile of your interests to be able to show you relevant adverts for our products and services also on other websites. When possible we also combine your online web behaviour data with the personal data that you eventually have previously provided to us.
The legal basis for our processing of your personal data as described above is that this processing is necessary for the purposes of our legitimate interest, except for the processing where we combine your online web behaviour data with the personal data that you eventually have previously provided to us for which we base on your consent. You have the right to withdraw your consent at any time which you do by directing a request for withdrawal of consent to the Business Management Team. You also have the right to decline our use of these cookies by clicking the link “change cookie settings” located within the Your Privacy section at the top of this page. Select “Advanced Analytics” cookie category and set them inactive. Should you wish to contact us about this data or other personal data that we might process in relation to you, please refer to the “Your rights and contact information” section below.
We process your geolocation data to ensure that we can provide you with the services or Spaces closest to your current location. This functionality will be used throughout our website. The consent for this is taken through your browser and can be adjusted within the browser settings.
Disclosure / Recipients of your personal data
Your personal data will be disclosed to and processed by our affiliates and business partners for the above purposes.
We will retain your personal data up to two (2) years after your last visit to our website.
Your rights and contact information
Strictly Necessary Cookies
These cookies are necessary for our website to work and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.
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When you visit any website, it may store or retrieve information on your browser, mostly in the form of cookies.
This information might be about you, your preferences or your device and is mostly used to make the site work as
you expect it to. The information does not usually directly identify you, but it can give you a more personalized
web experience. Because we respect your right to privacy, you can choose not to allow some types of cookies.
Click on the different category headings to find out more and change our default settings. However, blocking some
types of cookies may impact your experience of the site and the services we are able to offer.
These cookies are necessary for our website to function and cannot be switched off in our systems.
They are usually only set in response to actions made by you which amount to a request for services,
such as setting your privacy preferences, logging in or filling in forms. You can set your browser
to block or alert you about these cookies, but some parts of the site will not then work. These
cookies do not store any personally identifiable information.
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or
by third party providers whose services we have added to our pages. The purpose of these cookies is to
provide you with a more personalised experience on our site based on your previous visits and selections.
If you do not allow these cookies then some or all of these services may not function properly.
These cookies may be set through our site by our advertising partners. They can be used and shared by those
companies to build a profile of your interests and show you relevant adverts on other sites. This is based
on uniquely identifying your browser and internet device. If you do not allow these cookies, you will
experience less targeted advertising.